Posts Tagged ‘mobile marketing’
iAd – The New Face Of Mobile Advertising
Thursday, August 19th, 2010According to eMarketer forecasts, the mobile ad market is expected to double itself, growing from $7 billion in 2009 to $14 billion in 2011. By the end of 2010, mobile multimedia ad spending alone is projected to increase by 67%. Little wonder computer giant Apple is hoping to reap benefits out of this ‘billion dollar opportunity’. The company has come up with its own mobile advertising network and says it will take nearly a 50% share of mobile ads in the second half of 2010! (more…)