Posts Tagged ‘Social Media’

New Age E-Commerce – Social, Local or Mobile?

Wednesday, July 6th, 2011

For at least some of us, ad messages popping up on the mobile can be irksome. So how about the “50% off your meal now” offer that pops up on your iPhone as you walk past your favorite pizza outlet at lunchtime. Hmm… maybe not so annoying after all!

What if you come to know your buddy is already in there taking advantage of the offer? You could join and have a great time too – at half the price.

Wait! Get a few more of your friends to drop in to make it a group of 10 and your meal will cost only one-fourth.

That is possibly what a combination of Where app, Facebook and Groupon could do – give you a ‘happy meal’! (more…)

Monitoring Social Media for Building and Maintaining Corporate Reputation

Monday, May 31st, 2010

Businesses are embracing social media with a jest never seen before. Companies have realized the marketing/advertising potential offered by these viral networks and are clamoring to make the most of it. Small and large companies alike are striving to establish an online social presence to grab greater market share. The motto seems to be “Get out there before the competition.”

But “being out there” is not all! Social media is all about conversations, and conversations need to be listened to.

Are companies listening to the conversations that go on about them? If they aren’t, they could be in for a surprise. (more…)