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Search Engine Optimization and Paid Advertising

Optimizing your website in terms of content, structure, code, and performance is crucial for higher ranks in search engines and better conversion rates. A well-planned search engine optimization (SEO) and pay-per-click (PPC) strategy can establish your presence online. On-going optimization in keeping with changing search algorithms and web master guidelines is required for sustaining this result.

Search Engine Optimization

Driving organic traffic to your website remains fundamental to search engine optimization. This can be realized through an appropriate mix of on-page and off-page techniques.

On-Page Optimization

  • Heading tags
  • Meta details
  • Image alt tags
  • Keyword optimization
  • Canonical tags
  • Internal linking

Off-Page Optimization

  • Link building
  • Social bookmarking
  • Social media marketing
  • Blogging, forum posting
  • Content marketing

SEO Health Check

Get a quick analysis of your website done to see what is keeping it from the first page of Google results. Our one-time SEO Audit includes assessment of your website's

  • Accessibility and Performance
  • Indexability
  • On-page ranking factors
  • Off-page ranking factors

along with competitive analysis report.

  • Request Website SEO Audit 

Paid Advertising

Pay-per click ads are another effective way of driving targeted traffic to your website. Depending on your budget, our experts will handle your PPC bid management process and manage campaigns across Google, Yahoo, or Bing.

Keyword Selection

Choose keywords most appropriate for your business based on traffic, competition, and relevancy.

Ad Copywriting

Define ad groups and create ads with strong calls-to-action in sync with your business goals.

PPC Optimization

Continuous testing with ongoing optimization to refine ads and push performance boundaries in long-term campaigns.

    Need assistance to improve website search ranking? Discuss with our SEO team.

  • Schedule SEO Consultation