The client wanted a chat application that rewards users based on engagement level. They wanted to drive user participation with a weekly prize draw. Unobtrusive in-app advertisements would ensure a sustainable business model.
Real-time messaging with user-friendly interface
Gamification elements for enhanced user engagement
Analytics to consolidate and evaluate usage parameters
The highly scalable instant messaging application facilitates easy transfer of multimedia content among users. Continued use of the app helps users accumulate loyalty points and participate in a weekly draw. Powering the draw is a unique algorithm that measures usage based on patterns and rules to analyze user interaction. The app integrates a payment system for easy redemption of cash rewards.
The gamified app was designed and built in a record time of three months. The interface of the app is simple and user-friendly, enabling seamless user experience.