Our client is a UK-based optician that focuses on delivering quality eye care through personalized service and professional staff. The company employs GOC-registered optometrists and offers the latest technologies from the world’s leading manufacturers of designer and non-designer glasses.
Our client’s website was developed using ASP.NET with Zen Cart integrated to display only one product. The client wanted to showcase their entire inventory of glasses available across 36 retail stores in the UK. We recommended Magento as the eCommerce platform of choice to meet our client’s requirement due to its highly scalable and powerful features. The flexible and versatile platform helped our client simplify online reservations, branch pickup (for existing customers), and online sales. The Magento site was integrated with a Business Management System (BMS) called Optix, for inventory management.
CSV import for product scheduler
- Email automation
Social media integration
- Brand page integration
Personalized dashboard for real-time online appointment booking
- Blog integration
Local store purchases through implementation of branch selection logic
- Return Merchandise Authorization (RMA) for return management
Compatibility with multiple browsers
Default Magento features implemented include:
Recently viewed and compared products
Catalog Management with unlimited product attributes, attribute sets for quick product creation of different item types, and inventory management
Order Management with customized order status
One-page checkout, saved shopping cart, integration with PayPal gateways
Customer Accounts with account dashboard and default billing/shipping
Customer Service with order history/tracking
Return Management module to manage purchase returns
We built a website using Magento and integrated the entire inventory of products with Optix. We incorporated a branch selection logic in product purchase to enable optimal dispensing of orders. As it was essential to fetch product data and branch-wise stock for stock update from Optix, we limited the API call to a batch of 10 products (large number of products causes timeout in Optix API) and the result of each call was combined to update stock. We resolved all compatibility issues with IE 10 and Mac OSX, adding specific script/class where required.
- Prototype JS plugins